Digital in 2016: a comprehensive study of digital, social and mobile usage around the world
We Are Social has published Digital in 2016, a 243-page report that maps global digital, social and mobile usage. The report includes infographics concerning digital penetration, time spent on the Internet, mobile web traffic, e-commerce, and social media, all broken down by region and country. The report identifies the following trends:
- mobile is dramatically changing everything; from conversations to m-commerce and e-payments
- connectivity is becoming the norm
- for most people social is (once again) about conversations
About author
DW Team
The GIP Digital Watch Observatory team, consisting of over 30 digital policy experts from around the world, excels in the fields of research and analysis on digital policy issues. The team is backed by the creative prowess of Creative Lab Diplo and the technical expertise of the Diplo tech team.