EU Council adopts cross-border data flow protocol with Japan

The EU Council has signed a new protocol aimed at facilitating cross-border data flows with Japan, a deal that was concluded in principle on the margins of the G7 Trade Ministerial in Osaka at the EU-Japan High-Level Economic Dialogue (HLED). This protocol, which is a key component of the broader EU-Japan Economic Partnership Agreement (EPA), marks a crucial development in the global digital economy, emphasizing the importance of streamlined digital trade and data management.

Approved by the EU Council, the protocol focuses on providing legal certainty for businesses by eliminating data localization requirements that often complicate digital operations. By allowing companies to handle data more efficiently without the need to establish multiple local data storage sites, the agreement aims to reduce costs and complexities, thereby boosting competitiveness and operational efficiency for businesses across sectors, including financial services, transport, machinery, and e-commerce.

A fundamental benefit of the protocol is the alignment with both regions’ existing digital privacy laws and regulatory frameworks. This guarantees that unwarranted limitations won’t obstruct data flows between the EU and Japan, promoting a safe and predictable legal environment for cross-border data processing. This alignment is particularly significant given the strict data protection standards upheld by both regions, which are integral to their digital trade strategies.

This agreement is seen as a strategic move against “digital protectionism and arbitrary restrictions” and aligns with the EU’s digital agenda, privacy rules, and digital trade agenda within its Indo-Pacific Strategy.  It constitutes a broader commitment by the EU and Japan to the rules-based international trading system. 

Once Japan ratifies the agreement and both parties inform each other of the completion of their internal procedures, it can come into effect.

EU designates Shein as VLOP

The EU has designated Shein, a fast-fashion company founded by China, as a very large online platform (VLOP) due to its extensive user base, surpassing 45 million users. The categorisation under the EU’s Digital Services Act (DSA) imposes stricter regulations on platforms regarding online content, mandating them to take more robust measures against illegal and harmful content as well as counterfeit products.

Shein, responding to the designation, expressed its commitment to complying with the rules outlined by the EU. Leonard Lin, Shein’s global head of public affairs, emphasised the company’s dedication to ensuring consumers in the EU can confidently shop online. Shein, known for its rapid expansion and popularity, launched its marketplace in the EU in August last year and is considering a US initial public offering.

Why does it matter?

The DSA, which came into effect on 17 February, applies to all online platforms and has already been applied to several tech giants and platforms, including Amazon.com, Apple, Alibaba, Microsoft, and certain pornography sites. The EU has requested information from these companies regarding the steps to combat illegal content and goods sold online. Furthermore, the EU is actively investigating other platforms, such as social media platform X and ByteDance’s TikTok, with potential violations carrying fines of up to 6% of a company’s global turnover.

Italy fines Amazon subsidiaries for unfair practices

Italy’s antitrust authority has fined two Amazon subsidiaries 10 million euros for alleged unfair commercial practices, a decision that Amazon plans to challenge through an appeal. The regulator accused Amazon of limiting consumers’ freedom of choice by automatically pre-setting a ‘Subscribe and Save’ option on its website for a wide range of products. This practice encouraged consumers to opt for recurring deliveries rather than one-off purchases, potentially restricting their ability to choose freely.

According to the authority, pre-ticking recurring purchases could lead consumers to buy products periodically, even without a genuine need, thus curtailing their freedom to choose. Amazon responded by contesting the decision and stating its intention to appeal. The company defended its ‘Subscribe and Save’ program, highlighting its benefits to customers regarding cost savings and convenience for routine purchases.

Amazon emphasised that the ‘Subscribe and Save’ option, which allows customers to schedule regular deliveries of essential items with a discount, has resulted in significant savings exceeding 40 million euros since its introduction in Italy. Despite the fine and regulatory scrutiny, Amazon maintains that its program continues to provide value to customers by simplifying their shopping experience and offering discounts on recurring purchases of everyday products.

Malaysia’s new initiatives to boost its tech hub status

Malaysia has kicked off a new initiative to establish itself as a hub for top-tier entrepreneurs and skilled professionals. This involves rolling out a fresh series of visas, including the “unicorn golden pass“, which aims to draw in world-renowned unicorns, stimulate high-level job growth, and nurture tech-savvy entrepreneurs and leaders. Two other visas namely the ‘venture capital golden pass’ and the ‘innovation pass’, each with unique incentives were also released. The ultimate goal is to support start-ups and enhance Malaysia’s status as a global tech hub.

In his keynote address at the KL20 Summit 2024, organized by the Malaysian government and spearheaded by the Ministry of Economy, Economy Minister Rafizi Raml elaborated on how Malaysia offers incentives, including waived employment pass fees for top management, reduced rent, preferential corporate tax rates, relocation assistance, and start-up registration support.

Prime Minister Anwar Ibrahim also initiated the KL20 Action Plan, a strategic blueprint to accelerate Malaysia’s tech start-up ecosystem. It aims to unite key players such as founders, venture capitalists, and incubators. The plan is committed to nurturing a dynamic start-up culture. It aims to create 100,000 high-skilled jobs and foster 3,000 new active start-ups, which aligns with Malaysia’s vision of creating a seamless business environment with ample funding and talent access.

Japan’s antitrust watchdog orders Google to address advertising restrictions

Japan’s antitrust watchdog has issued a directive to Google, stating that the US tech giant must address its advertising search restrictions that affect Yahoo in Japan. According to the Japan Fair Trade Commission, Google’s practices were found to impede fair competition in the advertising market, particularly in relation to Yahoo Japan Corp., which merged with Line, a Japanese social media platform.

The issue stems from Google’s keyword-targeted search advertising services, which Yahoo Japan utilised after a collaboration initiated in 2010. The Fair Trade Commission claims that Google imposed restrictions in its advertising agreement with Yahoo Japan that hindered competition in targeted search ads for over seven years. Google responded by dropping these restrictions following an investigation by the FTC into potential violations of the Anti-Monopoly Law.

In response to the commission’s findings, Google has pledged full cooperation and emphasised that the commission did not find outright violations of anti-monopoly laws. The company committed to implementing the commission’s directives to enhance search functions for Japanese users and advertisers. Meanwhile, Line Yahoo declined to comment on the matter.

Why does it matter?

Google will remain under scrutiny for the next three years to ensure compliance with necessary changes. However, the commission did not impose fines or other penalties on the tech giant, which remains popular in Japan. This action by the commission comes shortly after another legal setback for Google in Japan, where Japanese doctors filed a civil lawsuit against the company for allegedly allowing groundless derogatory and false comments on its platform. In response, Google stated its continuous efforts to combat misleading or false information through human oversight and technological solutions.

Thailand to block unauthorized cryptocurrency platforms

Thailand has announced plans to block “unauthorized” cryptocurrency platforms in order to enhance law enforcement efforts to combat online crime. The decision was made following a meeting of the Technology Crime Prevention and Suppression Committee, which instructed the country’s Securities and Exchange Commission (SEC) to submit information about unauthorised digital asset service providers to the Ministry of Digital Economy and Society. The goal is to block access to these platforms.

To facilitate a smooth transition, users will be provide with sufficient time to manage their accounts before losing access to the services. In an announcement, the SEC urged users of affected platforms to promptly withdraw their assets. The Thai SEC also cited previous actions taken by countries such as India and the Philippines, which have blocked unauthorized cryptocurrency platforms.

Thai regulators have been striving to strike a balance between supporting the cryptocurrency ecosystem and preventing fraud. While institutional investors and high-net-worth individuals have been allowed to invest in cryptocurrency exchange-traded funds (ETFs), and retail investors have been able to invest without limitations in digital tokens backed by real estate or infrastructure, custodians are required to have contingency plans in place in case of unforeseen issues.

The move to block unauthorized crypto platforms in Thailand reflects the global trend towards regulation in the cryptocurrency industry. The aim is to enhance the efficiency of law enforcement in addressing online criminal activities associated with cryptocurrencies, while also ensuring a secure and trustworthy environment within the crypto space.

EU users can now download iOS apps directly from developers

Apple is rolling out a significant change in its approach to distributing iOS apps in the EU. Starting Tuesday, developers will be able to offer apps for direct download from their websites. This move breaks from Apple’s traditional walled garden model and responds to new EU regulations to foster competition and consumer protection in digital markets.

Under these changes, developers meeting Apple’s criteria, including notarization requirements, can distribute iPhone apps directly to the EU users. However, this comes with new terms, including a ‘core technology fee’ of €0.50 for each first annual install over 1 million, regardless of distribution location.

The company has also made other adjustments in compliance with the Digital Markets Act (DMA), such as allowing marketplace apps where developers can run their own app stores on iOS and offering greater flexibility in in-app payments. However, Apple maintains its stance on security risks associated with sideloading apps, emphasising safety measures in the new distribution process.

Critics have raised concerns about the authorisation flow for direct web downloads, labelling them as ‘scare screens’ designed to discourage users from bypassing Apple’s App Store. The European Commission is investigating several aspects of Apple’s compliance with the DMA, including its fee structure and steering rules.

Why does it matter?

While this shift opens up new avenues for developers to reach users in the EU, its adoption remains to be determined. Apple acknowledges some interest from developers but emphasises that it’s a new capability, and the extent of its adoption is yet to be seen. This move adds to the evolving landscape of app distribution options in the EU alongside the existing App Store distribution and marketplace app submissions.

Google to bid for HubSpot amid antitrust scrutiny

Google’s parent company, Alphabet, is reportedly considering acquiring the marketing software company HubSpot. Despite experts’ views that it would not stifle competition in the market, the deal could face consequential opposition from regulators, even though Google is still preliminarily considering the potential deal and assessing the associated antitrust risks.

Several industry analysts and antitrust experts believe that an acquisition of HubSpot by Google would not negatively impact competition, considering major players like Salesforce, Adobe, Microsoft, and Oracle in the Customer Relationship Management (CRM) software sector. Google does not currently compete in CRM, and the acquisition could strengthen HubSpot’s position with Google’s cloud-computing capabilities, leading to improved offerings and pricing for customers.

However, experts also anticipate that a Google-HubSpot deal would likely face challenges from US and EU antitrust regulators due to their increasing concerns about tech giants expanding through acquisitions. Former general counsel of the US Senate antitrust subcommittee, Seth Bloom, noted that such a deal would likely encounter a harsh reception from regulators and could lead to a lengthy court battle.

Why does it matter?

Google’s potential acquisition of HubSpot comes amid existing antitrust challenges, including lawsuits from the US Department of Justice accusing the company of abusing its position in online search and digital advertising markets. The EU also investigates Google and other tech firms for potential new Digital Markets Act (DMA) breaches.

The reported consideration of a major acquisition like HubSpot reflects Google’s desire to strategically deploy its substantial cash reserves, estimated at $110 billion, to generate returns. Google has historically avoided large acquisitions since it purchased Motorola Mobility over a decade ago, focusing instead on smaller deals in advertising. Despite its investments in AI, Google’s shareholder returns have trailed behind competitors like Microsoft and Meta Platforms in recent months, prompting interest in potential transformative acquisitions like HubSpot.

Google sues alleged scammers for distributing fraudulent crypto apps on Play Store

Google has initiated legal action against two alleged crypto scammers for distributing fraudulent cryptocurrency trading apps through its Play Store, deceiving users and extracting money from them. Based in China and Hong Kong, the accused developers uploaded 87 deceptive apps that reportedly conned over 100,000 individuals. According to Google, users suffered losses ranging from $100 to tens of thousands per person due to these schemes, which have been operational since at least 2019.

The lawsuit marks Google’s proactive stance against such scams since Google swiftly removed the fraudulent apps from its Play Store. The company’s general counsel, Halimah DeLaine Prado, emphasised that holding these bad actors accountable is crucial to safeguarding users and maintaining the integrity of the app store. The company claims it incurred over $75,000 in economic damages while investigating this fraud.

The scam reportedly enticed users through romance messages and YouTube videos, urging them to download fake cryptocurrency apps. The scammers allegedly misled users into believing they could profit by becoming affiliates of the platforms. Once users invested money, the apps displayed false investment returns and balances, preventing users from withdrawing funds or imposing additional fees, ultimately leading to more financial losses.

Google’s legal action accuses the developers of violating its terms of service and the Racketeer Influenced and Corrupt Organizations Act. The company seeks to block further fraudulent activities by the defendants and aims to recover unspecified damages. The legal move represents Google’s commitment to combating app-based scams and protecting users from deceptive practices on its platform.

BIS and central banks collaborate with private sector for tokenisation project

The Bank for International Settlements (BIS) and seven central banks have announced their intention to collaborate with the private sector to explore the potential of tokenisation in improving the functionality of the monetary system. This collaboration, named Project Agorá, involves the central banks of Bank of France, Bank of Japan, Bank of Korea, Bank of Mexico, Swiss National Bank, Bank of England, and the Federal Reserve Bank of New York, along with several private financial firms convened by the Institute of International Finance (IIF).

Project Agorá aims to investigate the integration of tokenised commercial bank deposits and tokenised wholesale central bank money using smart contracts and programmability. The goal is to enhance the functioning of the monetary system while maintaining its two-tier structure. By leveraging smart contracts, new settlement methods and types of transactions that are not currently practical or viable can be enabled.

This public-private partnership recognizes the challenges in cross-border payments, including varying legal, regulatory, and technical requirements, operating hours, and time zones. Project Agorá seeks to overcome these inefficiencies by streamlining processes and automating financial integrity controls, which are often duplicated for the same transaction depending on the number of intermediaries involved.

The BIS Innovation Hub will lead Project Agorá and work towards delivering public goods to the global central banking community. The BIS will issue a call for expressions of interest to private financial institutions, with the IIF acting as the intermediary. Their aim is to involve regulated financial institutions representing each of the seven currencies involved.